UPDATE: Bank of America Becomes Fourth Company to Pull Advertising on KRXQ
June 5, 2009 by Andy Marra, Senior Media Strategist @ GLAAD
At 12:55pm EST, Bank of America provided GLAAD with a statement announcing their decision to discontinue advertising on KRXQ.
In their statement, Bank of America wrote:
In response to your inquiry, I would like to express our thoughts to you regarding Bank of America’s decision to discontinue advertising on the station and show in question.
Bank of America is proud to be a leader in supporting diversity and continues to be widely recognized for our progressive workplace practices and initiatives to promote inclusion. This commitment to equality and diversity informs every aspect of our enterprise, including our approach to advertising. As a result, we adhere to a set of media buying guidelines for syndicated programming and for local stations that promote inclusion and help our company reach a broad range of diverse customers.Bank of America prides itself on fostering a corporate culture that is inclusive of all the communities we serve. Our customers, clients and associates speak different languages; support different family structures and life situations; and have unique and personal financial requirements. In order to meet the diverse needs of our customers, we require a variety of products and services, marketing and a diverse workforce that demonstrate and reflect our awareness and appreciation of who our clients and customers are.
We hope the immediate actions that we have taken demonstrate our longstanding support of diversity, and we hope you inform members of your organization of the steps that we have taken to address your concerns.
Thank you for your inquiry and bringing this to our attention.
Bank of America is now the fourth company to pull their advertising after Sonic, Snapple and Chipotle. You can read more about that here.
KRXQ is continuing to receive scrutiny due to the May 28th “Rob, Arnie and Dawn in the Morning” show radio segment where radio hosts Rob Williams and Arnie States made offensive comments against transgender children. You can listen to the segment here.
Later, they aired a follow-up broadcast that you can listen to here and read GLAAD’s response here.
GLAAD is still encouraging its constituents to contact KRXQ and respectfully voice your concerns about the defamatory and dehumanizing comments made by the radio hosts. Please read our Call to Action here.
Please check back with us for more developments on this story.
Have an update to share with GLAAD? Send us a tweet on our Twitter account @glaad.
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Looks like Carl’s Jr/Hardee’s just pulled their advertising, as well.
Carl’s Jr. becomes the 5th company! I just got an email from them stating that they pulled their advertising! YAY! Carl’s Jr. for lunch!
The link for accessing the original segment is not working correctly.
It seems KRXQ removed the audio from their website. We updated the link so the audio should now work. Thanks for letting us know!
Here’s a list of Entercom stations. Contact the one in your community. All Entercom station managers should feel the effects of this, because they are all part of the same company:
Austin: KAMX, KJCE, KKMJ
Boston: WAAF, WEEI, WMKK, WRKO
Buffalo: WBEN, WGR, WKSE, WLKK, WTSS, WWKB
Denver: KALC, KEZW, KOSI, KQMT
Gainsville: WKTK, WSKY,
Greensboro: WEAL, WJMH, WPAW, WPET, WQMG, WSMW
Greenville: WFBC, WORD, WROQ, WSPA, WTPT
Indianapolis: WNTR, WXNT, WZPL
Kansas City: KCSP, KMBZ, KQRC, KRBZ, KUDL, KXTR, KKSN, WDAF
Madison: WCHY, WMMM, WOLX
Memphis: WMC-FM, WMC-AM, WRVR, WSMB, WKQK
Milwaukee: WMYX, WSSP, WXSS
New Orleans: WEZB, WKBU, WLMG, WWL, WWWL
Norfolk: WNVZ, WPTE, WVKL, WWDE
Portland: KFXX, KGON, KNRK, KRSK, KWJJ, KYCH
Providence: WEEI
Rochester: WBEE, WBZA, WCMF, WPXY, WROC
San Francisco: KBWF, KDFC, KOIT
Seattle: KISW, KKWF, KMTT, KNDD
Springfield, MA: WVEI
Wichita: KDGS, KEYN, KFBZ, KFH, KNSS
Wilkes-Barre: WDMT, WGGY, WILK, WKRZ
[...] and untrue statements about trans children. Now lots of big sponsors like Bank of America are pulling their advertising. Tags: abuse, queer, trans You can follow any responses to this entry through the RSS 2.0 [...]
[...] KRXQ. Bank of America, Verizon and Carl’s Jr have all publicly issued statements (here and here) that announced the pulling of their advertisements on the radio station as a result of the [...]
[...] America contacted us to announce they were withdrawing all advertising and provided us with their statement explaning their reasons why. Verizon and the Carl’s Jr. restaurant chain were soon to follow [...]